Luxe Magazine
Relaunching a digital property
For more than 17 years, Luxe Interiors + Design, a residential architecture and design brand, has been covering the design industry and connecting with the country’s leading home design professional, with almost 100 magazines annually across 14 regional editions. The digital property had been on the backburner and needed a refresh – along with a rethink.
Reimagining the content strategy
We worked with the Luxe team to fine-tune their content strategy, creating new workflows, content types and advertiser opportunities that will allow the brand to scale, driving audience and revenue growth.
Delivering a top-notch web experience
Our UX team created a clean and modern user experience, designed to highlight the high-quality imagery that fills Luxe’s articles, along with an easy-to-search image gallery and seamless local personalization. Next, our development team delivered the new Luxe site supported by a customized CMS taking – working closely with Luxe to successfully migrate all the existing content, ensuring that it retained its value.